Wednesday, February 24, 2010

Big Girl by Danielle Steel

Can we talk about Danielle Steel for a minute? Wikepedia describes her as the 7th largest selling author, and according to her own personal website in the section entitled "About Danielle":
America reads Danielle Steel. And so does the rest of the world. There are more than 580 million copies of her books in print, and every one of her books is a bestseller. In short, Danielle Steel is the most popular author writing today. She is read by women, men, young people, old people in 47 countries and 28 languages.

Before I get into how awesomely hilarious it is that she divides her readers in 4 categories, I have immense respect for this person. She's lived the life of a character on Dallas or Dynasty. She was married five times and was the daughter of European socialites, and now lives in one of those gorgeous Victorian style houses in a hill in San Francisco somewhere. That also being said, I've never read any of her books which is odd considering I fit into at least two of the four mentioned categories. Maybe I'm not the right kind of woman or young person she is thinking of.
I remember seeing her books on friends' parents' bookshelves growing up and I'm just noting how different this book cover looks from her previous paperback covers. Her previous books show pictures of various body parts and abstract images, such as a hand, or house glowing with lights inside on a dark hill, or a rose. This current cover bears a definite semblance to the "chick-lit" style books of late. (I'm not implying that I had a literary snob's life growing up and that my parents read Marcel Proust in its original French; literally the only books on my parents shelves growing up were Tony Hillerman mysteries and the Holy Koran).
This cover art style is more in the line of The Nanny Diaries, The Devil Wears Prada, anything by Candace Bushnell, etc. She is clearly trying to appeal to a specific demographic that has spelled "B.A.N.K." for various publishing houses. The demographic that features twenty-thirty something women trying to have a career, an awesome boyfriend or making that awesome boyfriend a husband and drinking cappuccinos and buying cool shoes.
So Mrs. Steel is trying to branch out and appeal to new people, or at least her marketing dept. is. So there. Anyway, it doesn't matter what I say because it's going to be another best-seller, like all of her books have been since 1981.

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